Since the World Expo 2020 Dubai has been shifted from October 2021 to April 2022, when the COVID-19 pandemic hit, the World Expo 2020 Dubai has been rescheduled. The Dubai Expo will serve as a bridge between governments, international organizations, companies, and citizens just as they serve as a platform for education and progress – and all these things – and more – can be expected from the world expo.
It is a powerful strategy to enhance your presence at the expo by integrating expo 2020 social media agencies into your display. To ensure optimum results, BEglobal uses proven methods to connect with attendees before, during, and after the event.
Before the trade show, follow the official 2020 marketing Expo hashtag to understand the trends and expectations of attendees. Moreover, you’ll have an opportunity to network with other exhibitors who will be representing their brands at the event. Creating an Expo hashtag is also a great way to generate more buzz about your booth and what you will be demonstrating.
You can create a teaser video to showcase or discuss the topic you will be addressing at the seminar. It is possible to share this video across your social media platforms and add it to your YouTube page. Make sure you tag your event in all social media posts related to the event. It will encourage engagement from your audience. Event organizers may share your posts with their entire audience, increasing your chances of reaching even more people.
ABM: Account-based marketing.
You can personally invite people you have connections with on LinkedIn to showcase our booth if you have a LinkedIn page. It’s called account-based marketing (ABM) since it allows you to engage directly with key decision-makers and other contacts at the event itself.
Develop a landing page for lead generation: Create a unique page for your presence at the Expo on your website. It is a magnet that collects lead information. In turn, users navigate to your website through this link in your social media posts. The viewer will find more information on your landing page, and you will have the option of creating a lead. You can follow up with potential attendees through lead nurturing campaigns and email marketing based on the collected data.
Advertise on the relevant social media platforms: Be sure to promote your stand through the media. The right message and the right platform can help you reach the right people, at the right time, with your ad on Facebook and LinkedIn.
The following are three critical points to keep in mind when searching for the right marketing agency in Dubai:
A Trusted Relationship:
You must work with an agency that stays current with the latest trends and keeps you informed about these trends as marketing and digital marketing are constantly changing. You should pick an agency with an innovative approach. Just as the World 2020 marketing Expo works hard to innovate, so should the marketing agency you choose.
To ensure the quality of service you receive, you must ensure that the agency can provide accurate measurement and tracking of campaign results. An agency must demonstrate results that they can measure, present, and present to their team to prove their value.
A transparent government entails the following:
We will talk to you about pricing, services, KPIs, and goals. Before signing into an agency contract, ask the right questions – you don’t want to begin your relationship on shaky ground. Be careful of agencies that will only tell you what you want to hear, and we discussed three essential factors to consider when choosing the right agency for your business. Today, let’s explore what you should take into account when shortlisting your agency.
There are many marketing channels, from social media marketing to lead generation and public relations. You first need to identify what you want to achieve through the Expo 2020 social media agencies. Therefore, identifying the marketing goals and motives of your business is of utmost importance. You need to ask yourself what you hope to gain from the expo, i.e., how many leads do you want from the expo? What are investment opportunities available to you? Are you interested in receiving leads within a particular time frame? You want the brand to stand out and for people to walk through the door. How do you do it? Would you like a certain number of visitors to come to your stand?
As soon as you comprehend and grasp these concepts, you will select an agency to represent your business at Expo 2020 Dubai.