Driving organic traffic to your website is key for any business looking to boost online revenue. While paid ads can help, earning free organic traffic should be central to your strategy. Here you can explore more 10 Easy SEO Practices to Increase Website Traffic and Revenue
Organic traffic refers to visits coming from unpaid search engine results, as opposed to paid ads. The more organic traffic your site receives, the greater opportunity you have to convert those visitors into paying customers.
Implementing the following organic traffic practices takes some diligence, but can pay big dividends in increased website revenue:
Here are 10 easy SEO Practices you can implement right away to start driving more organic traffic and sales from your website.
Optimize Website Speed
Page speed is a ranking factor for Google. If your website loads slowly, you’ll get lower SEO Practices rankings and higher bounce rates. This means losing potential visitors who hit the back button before your site even loads.
Test your site speed and optimize images, code, hosting, and other elements. Just reducing load times by one second can increase conversions by 7%! The faster your site, the more organic traffic you’ll capture.
Improve Your Link Profile
Inbound links from high authority sites indicate to Google that your content is valuable. So more quality backlinks will improve domain authority and search rankings.
Guest posts on industry blogs, get interviews on popular podcasts and develop relationships with influencers to earn valuable backlinks. Just a few new links each month can make a difference over time.
Create Compelling Title Tags
Your post title tags are the clickable headline searchers see for each page in the results. If it’s boring or overly stuffed with keywords, you’ll get less clicks.
Craft irresistible titles using power words, curiosity gaps, numbers, and other tactics. Include your target keyword naturally too. Titles that entice searchers to click will get more organic traffic.
Refresh and Expand Old Content
Your existing pages likely contain evergreen content. Give them new life by updating statistics, adding related topics, and making the copy more compelling.
Expanding thin content into in-depth guides also tells Google your pages offer rich information. Traffic to those posts can surge with some smart refreshers.
Produce New Quality Content
Search algorithms favor sites that regularly add new, useful content. Avoid keyword stuffing and thin content. Instead, create detailed, engaging posts that readers want.
Inform, educate, help, or entertain your audience with content better than competitors. The more high-quality pages you add, the more organic search discovers your site.
Over 50% of searches have local intent. So tap into searches like “best restaurant Miami” by optimizing for local SEO Practices.
Add schema markup, GMB listing, localized pages, citations, and other location-focused signals. Outrank other businesses in your geography by better targeting nearby searchers.
Improve Site Navigation
Don’t bury your content. Google wants to see it easily accessible through clean navigation and site architecture.
Organize your content well with logical categories, effective menus, linked internal pages, site search, and visible calls to action. The easier you make it for visitors, the more Google rewards you.
Refresh On-page SEO
Optimizing your individual pages helps search bots index and rank your content. As you add new posts, strengthen the on-page SEO.
This includes meta descriptions, H1/H2 tags, image alt text, structured data markup, related internal links, and prominent placement of target keywords. A little on-page optimization goes far.
Build Popularity Signals
Google factors social signals into its ranking algorithm. So leverage channels like Twitter, Facebook, and Pinterest to drive more visitors.
Share your new content, engage your followers, run social media ads, and get influencers talking about your brand. More social buzz indicates rising popularity, for higher organic search placement.
Monitor and Improve
Check Google Search Console and analytics regularly to see how you’re ranking for focus keywords. Identify poorly performing pages to update or replace.
Keep testing and optimizing your content, website, and social activity. Small but steady SEO gains add up, for long-term organic traffic and revenue growth.