What is SEM?
Search Engine Marketing or SEM is among the most important digital marketing channels to generate and boost web traffic. SEM Company Dubai helps take your brand at the top of Google, Bing and all the other search engine results within UAE and also throughout the world.
Earlier, SEM was an umbrella term for everything related to online search marketing and included processes like SEO. But marketers clarified the distinction between SEO and SEM. SEM is all about paid within search engines to increase the visibility of the website.
Benefits of SEM
Instant Brand Awareness in Search Engines
SEO and organic social media take time to get results. According to Google, it could take as much as a year for an excellent website to rank on the first page.
Whereas, an SEM Company in Dubai can place you at the top or bottom of page one. A company which does not have any present visibility or new recognition can immediately get some focus.
Generates Revenues Quickly
If you have the perfect ad copy and ideal strategies in place, you can expect sales from the same day. You do not need to wait for things to get some traction. Getting started with Ads is quite easy.
However, you will need to focus on maintenance to get the right ROI through SEM.
If your competitor is also using paid ads, it is high time that you should do it as well to rule out the competitive edge they have over you.
Reaches People in the Right Place & Time
Almost half of the global population is currently online. More than 93 per cent of internet experiences begin with an internet search engine. Search engines drive more traffic to sites as compared to any other source.
It does not matter what your service or product is. Visibility in search results means placing your offerings right in front of the customers.